A brief excerpt from George Bush's book provides a view into the 5-year-old minds of the Bush White House. As it opens, Dick Cheney is treating Bush as though he's one of the manly men -
"Dick asked me directly, ‘Are you going to take care of this guy, or not?" Bush "appreciated Dick’s blunt advice" but "told him I wasn’t ready to move yet." Suddenly, Cheney realizes that Bush is not the manly man he appeared to be, but is, instead, a stuffed shirt, a boss, someone from headquarters.
"Okay, Mr. President, it’s your call,’ he said.”
So, now it's not 'George', it's 'Mr. President', and it's going to stay that way until George can prove to Dick and Don that George can be a member of the gang too. It's the white guy equivalent of a 'beating in', just like you remember from grade school.